Thanking your donor is just the beginning.
Thanking your donor is just the beginning. We know the proper response after a gift is to [...]
For your donors, less is best, simple wins.
Less is best. Simple wins. When we want to buy a product or a service, we [...]
The donor is the hero. Please step aside
The donor is the hero. Please step aside.You work hard every day to make a difference. You deeply [...]
Growth yields the greatest impact
Growth yields the greatest impact.Dear nonprofit leader, “overhead” is not a bad word. If wisely invested, it [...]
who is your audience?
Who is your audience? Here’s a simple question: Who should be the main focus of your annual campaign? [...]
Give your donors that cruising feeling.
Give your donors that cruising feeling. What do your donors want when they make a gift [...]